Privacy Policy

Effective Date: 15 October 2026

Last Updated: 15 October 2026

1. Introduction

SwiftSMS GH ("SwiftSMS GH", "we", "our" or "us") respects your privacy and is committed to protecting the personal information you provide when using our website, SMS messaging platform, application programming interfaces (APIs), integrations, and related services (collectively, the "Services").

This Privacy Policy explains how we collect, use, disclose, store, protect, and retain personal information when you visit https://swiftsmsgh.com, create an account, purchase SMS credits, send or schedule SMS messages, use our APIs, or access our integrations, including the SwiftSMS GH add-on for Google Sheets.

By using our Services, you acknowledge that you have read this Privacy Policy. Where consent is required by applicable law, we will obtain it before processing your personal information for the relevant purpose.

If you do not agree with this Privacy Policy, you should discontinue use of the Services.

2. Information We Collect

We collect information that you provide directly, information generated through your use of our Services, and information received from service providers where necessary to operate the platform.

2.1 Account and Registration Information

When you register for or maintain a SwiftSMS GH account, we may collect:

Full name or business name.
Email address.
Telephone number and other contact information you provide.
Username and account authentication information.
Business or organisational details, where applicable.
Account preferences and configuration settings.
Account verification and support information.

We use this information to establish and manage your account, communicate with you, provide support, and protect the platform.

2.2 SMS Messaging Information

When you compose, send, schedule, or manage SMS messages, we may process:

Recipient telephone numbers.
SMS message content.
Sender IDs.
Message submission and delivery statuses.
Message identifiers and transaction references.
Message scheduling information.
Delivery reports and timestamps.
API request metadata and error information.
Campaign names, contact lists, templates, or other messaging information you choose to provide.

This information is processed to deliver SMS messages, manage campaigns, display message history, provide delivery reports, troubleshoot errors, and maintain accurate account records.

You are responsible for ensuring that you have the necessary rights and permissions to upload recipient information and send messages to the individuals concerned.

2.3 API and Integration Information

If you use our APIs, developer tools, or third-party integrations, we may process:

API tokens and authentication credentials.
API requests and responses necessary to provide the requested functionality.
Sender IDs and message parameters.
Usage records, request timestamps, and error logs.
Integration settings and relevant technical metadata.

We use this information to authenticate requests, enforce account permissions, process transactions, monitor service performance, and prevent misuse.

We do not intentionally request your passwords for unrelated third-party services. You should never share your SwiftSMS GH API token or other confidential credentials with unauthorised persons.

2.4 Payment and Transaction Information

When you purchase SMS credits or make payments through the platform, we may collect or receive:

Payment amount and currency.
Transaction references and payment status.
Account credit purchases and usage.
Refund and transaction history.
Payment method type and relevant billing information.
Information supplied by the payment provider to confirm or reconcile a transaction.

Payments may be processed by third-party payment service providers. Where payment details are collected directly by those providers, their privacy policies and security practices also apply.

We do not intend to store complete payment card numbers or card security codes on our own systems. The actual handling of payment information depends on the payment methods and providers integrated into the Services.

2.5 Technical and Usage Information

When you visit or use our website and Services, we may collect technical information such as:

IP address.
Browser type and version.
Device and operating system information.
Pages visited and interactions with the website.
Access timestamps and referring URLs.
Session information and security events.
Application performance, diagnostic, and error logs.

We use this information to maintain service availability, diagnose technical issues, protect accounts, investigate suspicious activity, and improve the reliability of the Services.

2.6 Communications and Support Information

If you contact us by email, telephone, or another supported channel, we may collect your contact details, the contents of your enquiry, relevant account information, and any attachments you voluntarily provide.

We use this information to respond to enquiries, investigate complaints, resolve disputes, and provide customer support.

2.7 Information from Third Parties

Where necessary to provide our Services, we may receive information from SMS delivery providers, payment processors, authentication providers, and other service partners.

Such information may include transaction confirmations, delivery statuses, fraud-prevention signals, and technical error reports.

We process third-party information only for legitimate purposes connected with providing, securing, and administering the Services, subject to applicable law.

3. How We Use Your Information

We may use personal information for the following purposes:

Account management: Creating accounts, authenticating users, managing profiles, and providing access to the platform.
SMS delivery: Processing and transmitting messages to the recipients you specify through our SMS delivery infrastructure.
Campaign management: Supporting bulk messaging, scheduled messaging, message templates, sender ID management, and delivery reporting.
API services: Authenticating API requests and providing messaging functionality to authorised applications.
Credit and billing management: Recording SMS credit purchases, calculating usage, reconciling payments, and maintaining transaction histories.
Customer support: Responding to enquiries, resolving technical problems, and investigating service complaints.
Security and fraud prevention: Detecting unauthorised access, suspicious activity, abuse, spam, and attempts to compromise the platform.
Service improvement: Diagnosing errors, monitoring performance, and improving the usability and reliability of our Services.
Legal compliance: Meeting applicable legal, regulatory, accounting, and reporting obligations.
Service communications: Sending important notices about account security, transactions, service interruptions, policy changes, and operational matters.
Marketing communications: Sending promotional communications where permitted by law and, where required, with your consent. You may opt out of promotional messages at any time.

We do not use personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless we obtain any additional consent required by law or otherwise have a lawful basis to do so.

4. Legal Basis for Processing

Where applicable data protection law requires a lawful basis for processing personal information, we rely on one or more of the following:

Contractual necessity: Processing information required to create your account, deliver SMS messages, process transactions, or provide services you request.
Consent: Processing information where you have given consent, including where consent is required for marketing or particular integrations.
Legal obligations: Processing information to comply with applicable laws, lawful requests, and recordkeeping requirements.
Legitimate interests: Processing information for purposes such as platform security, fraud prevention, service reliability, and customer support, where those interests are not overridden by your rights and interests.
Other lawful grounds: Any additional lawful basis recognised under applicable data protection legislation.

Where processing is based on consent, you may withdraw your consent, subject to applicable law. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

5. SMS Recipients and Contact Lists

SwiftSMS GH enables customers to send messages to telephone numbers and other recipient information supplied through the platform, APIs, or supported integrations.

If you upload a contact list or provide recipient information, you are responsible for ensuring that:

You have a lawful basis to collect and use the information.
You have obtained any consent required to send the relevant messages.
Your messages comply with applicable telecommunications, privacy, marketing, and anti-spam laws.
You honour applicable opt-out requests and suppression requirements.
You do not use the Services to send unlawful, fraudulent, deceptive, threatening, or otherwise prohibited messages.

We process recipient information to provide the messaging services you request, maintain relevant delivery records, enforce platform rules, and meet applicable legal obligations.

Recipients who believe they have received an unauthorised or unwanted message may contact us using the contact details provided in this policy. We may investigate reported messages and take appropriate action, including restricting accounts where necessary.

6. Sharing and Disclosure of Information

We do not sell personal information to third parties.

We may share personal information only where reasonably necessary for the purposes described in this Privacy Policy, including the following circumstances.

6.1 SMS Delivery Providers and Telecommunications Operators

We may transmit recipient telephone numbers, message content, Sender IDs, scheduling information, and relevant technical metadata to SMS gateways, messaging aggregators, telecommunications operators, and other delivery partners to transmit messages and obtain delivery reports.

These providers process information according to their applicable contractual arrangements, operational requirements, and legal obligations.

Once information is transmitted to a delivery provider, its handling may also be subject to that provider's privacy policy and the rules applicable to telecommunications services.

6.2 Payment Service Providers

We may share necessary transaction information with payment processors and financial service providers to facilitate payments, confirm transactions, manage refunds, prevent fraud, and reconcile SMS credit purchases.

Payment providers may independently process certain information under their own privacy policies and legal obligations.

6.3 Hosting and Technical Service Providers

We may use third-party providers for hosting, infrastructure, database services, security monitoring, diagnostics, backups, and technical support.

Such providers may access personal information only to the extent necessary to perform their assigned services, subject to applicable contractual and legal safeguards.

6.4 Google Sheets Add-on

If you use the SwiftSMS GH add-on for Google Sheets, certain spreadsheet information is transmitted to our platform when you initiate an SMS send operation. The specific information, purposes, storage arrangements, and deletion options are explained in the dedicated Google Sheets Add-on section below.

6.5 Legal and Regulatory Requirements

We may disclose information where we reasonably believe disclosure is necessary to comply with applicable law, a valid court order, a lawful regulatory request, or another legally binding obligation.

Where legally permitted, we will limit disclosure to the information reasonably necessary to satisfy the relevant requirement.

6.6 Security, Fraud, and Protection of Rights

We may disclose relevant information where necessary to investigate suspected fraud, abuse, unauthorised access, security incidents, violations of our terms, or threats to the rights and safety of our users or others.

6.7 Business Transfers

If SwiftSMS GH undergoes a merger, acquisition, restructuring, financing, or sale of relevant business assets, personal information may be transferred as part of that transaction, subject to appropriate confidentiality safeguards and applicable law.

6.8 No Sale of Personal Information

We do not sell, rent, or trade your personal information or SMS recipient lists to third parties for their independent marketing purposes.

We do not share Google user data obtained through Google APIs with third parties for advertising purposes. Any transfer of Google user data is limited to what is necessary to provide the requested functionality or what is required by law, as further described in the Google Sheets Add-on section.

7. Cookies and Similar Technologies

Our website may use cookies, session identifiers, local storage, and similar technologies to support essential website functionality and improve your experience.

These technologies may be used to:

Maintain login sessions.
Remember relevant user preferences.
Support security and fraud prevention.
Maintain website functionality.
Diagnose technical issues and improve performance.

Where non-essential cookies or similar technologies require consent under applicable law, we will obtain the required consent.

You can manage or delete cookies through your browser settings. Disabling certain cookies may prevent some parts of the website from functioning correctly.

The Google Sheets Add-on's browser theme preference is stored separately in local storage, as explained in its dedicated section below.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing the Services, maintaining account and transaction records, resolving disputes, preventing fraud, and complying with applicable legal obligations.

Retention periods may vary according to the type of information, the purpose for which it is processed, applicable legal requirements, and operational needs.

For example:

Account information may be retained while your account remains active and for a reasonable period afterward where necessary for legal compliance, dispute resolution, or security.
SMS records and delivery reports may be retained to provide message history, reporting, billing reconciliation, troubleshooting, and fraud prevention.
Payment and transaction records may be retained for accounting, auditing, financial reconciliation, and legal compliance.
Technical and security logs may be retained for the period necessary to investigate incidents, maintain security, and diagnose service problems.
Support communications may be retained for the period needed to resolve enquiries and maintain relevant service records.

When information is no longer necessary, we will take reasonable steps to delete it, anonymise it, or securely dispose of it, subject to applicable law and legitimate recordkeeping requirements.

Deleting information from one part of the Services does not necessarily delete copies held by delivery providers, payment processors, backups, or other independent third parties. Such information is subject to the applicable retention practices and legal obligations of those parties.

Specific retention arrangements for the Google Sheets Add-on are described in its dedicated section.

9. Data Security

We take reasonable technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration, loss, and destruction.

Depending on the information and processing activity, these measures may include access controls, authentication mechanisms, secure communications, restricted administrative access, security monitoring, and appropriate handling of API credentials.

You are responsible for keeping your account credentials and API tokens confidential, using appropriate account security practices, and notifying us promptly if you suspect unauthorised access.

No internet transmission, electronic storage system, or security measure can be guaranteed to be completely secure. Although we take reasonable steps to protect personal information, we cannot guarantee absolute security.

If a personal data breach occurs, we will take appropriate steps to investigate, contain, and address the incident and make notifications where required by applicable law.

10. International Data Transfers

Some of our service providers, infrastructure providers, SMS delivery partners, or payment processors may process information in countries outside Ghana or the country in which you are located.

Where personal information is transferred internationally, we will take reasonable steps to ensure that the transfer is handled in accordance with applicable data protection requirements and appropriate safeguards.

The laws governing personal information in another country may differ from those applicable in your jurisdiction.

11. Your Privacy Rights

Subject to applicable law, you may have the right to:

Request access to personal information we hold about you.
Request correction of inaccurate or incomplete personal information.
Request deletion of personal information where the law permits.
Object to certain processing activities or request restrictions on processing.
Withdraw consent where processing is based on consent.
Request information about how your personal information is processed.
Lodge a complaint with the relevant data protection authority.
Exercise any additional rights available under applicable law.

Some requests may be subject to legal, contractual, security, or recordkeeping limitations. For example, we may need to retain certain transaction records to comply with legal obligations or preserve information necessary to resolve a dispute.

To exercise your rights, contact us using the details in the Contact Us section. We may need to verify your identity before responding.

12. Account Closure and Deletion Requests

You may stop using SwiftSMS GH and request the closure of your account by contacting us.

When we receive a valid request, we will review it and take appropriate steps to close the account and delete or anonymise personal information that we no longer need to retain.

Some information may remain in backups for a limited period or may need to be retained for legal compliance, accounting, fraud prevention, dispute resolution, or other lawful purposes.

Closing your SwiftSMS GH account does not automatically remove information already processed by SMS delivery providers, telecommunications operators, payment processors, or other independent service providers.

For Google Sheets Add-on-specific deletion instructions, refer to the dedicated section below.

13. Children's Privacy

SwiftSMS GH is intended for individuals and organisations capable of lawfully entering into agreements for the use of our Services.

Our Services are not directed at children, and we do not knowingly collect personal information directly from children in circumstances where doing so would be unlawful.

If you believe that a child has provided personal information to us unlawfully, contact us so that we can investigate and take appropriate action.

14. Third-Party Websites and Services

Our website and Services may contain links to third-party websites, payment platforms, documentation, or other external services.

We do not control the privacy practices, security, content, or data handling of those third parties. Your use of their services is governed by their own terms and privacy policies.

We encourage you to review the relevant policies before providing personal information to any third-party service.

15. Marketing Communications

We may send service-related communications necessary to administer your account, confirm transactions, provide delivery information, communicate security alerts, or notify you of important service changes.

Where permitted by law, we may also send promotional communications about SwiftSMS GH products, features, or offers.

You may opt out of promotional communications using the unsubscribe mechanism provided or by contacting us. Opting out of promotional messages does not prevent us from sending essential service, security, and transactional communications.

16. Acceptable Use and Misuse Reporting

SwiftSMS GH must not be used to send unlawful messages, conduct fraud, distribute malicious content, impersonate individuals or organisations, or engage in unauthorised bulk messaging.

We may review relevant account and messaging records when reasonably necessary to investigate suspected abuse, enforce our terms, protect recipients, or comply with legal obligations.

If you believe our platform has been used to send an unlawful or unauthorised message, contact us at [email protected] and provide relevant details so that we can investigate.

17. Compliance with Ghanaian Data Protection Law

We aim to handle personal information in accordance with applicable data protection legislation, including Ghana's Data Protection Act, 2012 (Act 843), where applicable.

Our processing of personal information is subject to the rights of data subjects, applicable lawful processing requirements, and any relevant obligations imposed by competent authorities.

If you have a concern about how your personal information is handled, you may first contact us using the details in this policy. You may also contact the relevant data protection authority in accordance with applicable law.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our Services, integrations, data handling practices, legal requirements, or security measures.

When we make changes, we will update the "Last Updated" date at the beginning of this policy. Where required by law, we will provide additional notice or obtain consent for material changes.

We encourage you to review this policy periodically to remain informed about how your personal information is handled.

19. Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or wish to request access to, correction of, or deletion of personal information, contact us using the following details:

Service: SwiftSMS GH

Website: https://swiftsmsgh.com

Email: [email protected]

Please describe your request clearly. We may request additional information to verify your identity and protect your account before processing a privacy-related request.

20. SwiftSMS GH Add-on for Google Sheets

This section covers the SwiftSMS GH add-on for Google Sheets (the "Add-on"), which lets you send SMS through your SwiftSMS GH account from a spreadsheet. The rest of this policy also applies to your use of the Add-on.

20.1 Google user data the Add-on accesses

The Add-on works only inside the spreadsheet you open it from. Google's spreadsheets.currentonly permission prevents it from opening any other file. When you use it, it reads the active sheet's header row and data rows, so it can list your columns, find phone numbers, fill in message placeholders such as {{Name}} and check for duplicates. It does not access your Gmail, Contacts, Calendar, other Drive files or Google profile.

20.2 How we use it

Only to provide the Add-on's features:

Building a personalised message for each row you choose to send to.
Sending those messages through your SwiftSMS GH account.
Showing your credit balance.
Writing the results back to your spreadsheet.

We do not use Google user data for advertising, we do not sell it, and we do not use it to train AI or machine-learning models.

20.3 What is sent to SwiftSMS GH

When you click Send Now, the Add-on sends to the SwiftSMS GH platform over HTTPS:

The recipient's phone number.
The message text, after placeholders are filled in.
Your Sender ID.
The scheduled time, if you set one.

No other spreadsheet data is sent. These messages are then processed and kept like any other message you send on the platform, as described in the rest of this policy. We do not share Google user data with any other third party, except where the law requires it.

20.4 What is stored, and where

Your API token, Sender ID and login expiry, and your saved message templates, are kept in your Google account's private storage for the Add-on. Only the Add-on, running as you, can read them. The token is never shown back in the sidebar.
Send results are written to your own spreadsheet: a Status column and an SMS_History sheet.
Your light/dark theme choice is kept in your browser's local storage.
Short technical error messages, for example from a network failure, are recorded in Google Cloud Logging so we can fix problems. They don't include your API token or message content, and they are kept for up to 30 days.

20.5 Deleting your data

Log out in the Add-on (🚪) to delete your API token, Sender ID and login expiry. Sessions also expire automatically after the duration you choose.
Delete templates with the 🗑️ button. Delete send history by removing the SMS_History sheet or the Status column.
Remove the Add-on's access at any time in your Google Account permissions.
For data held on the SwiftSMS GH platform, contact us at [email protected].

20.6 Recipients' information

You are responsible for having the right to use the phone numbers and other details in your spreadsheet, and to message those people. We process them only to send the messages you ask for.

20.7 Google API Services

The Add-on's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.